Good planning makes an easy process
Planning is everything. Once you’ve read this Masterclass you’ll see you should be starting the process of selling 3-4 months out from when you want to hit the market. That’s how long it takes to plan and prepare properly.
When you call an agent for an appraisal, people think the price conversation is most important. I think the agent’s perspective on timing and what you need to do to prepare the property is where you should really focus.
You get one crack at putting your property on the market. Property data is everywhere now and buyers have long memories, if you’re fixing things four weeks into a campaign, adjusting the price or taking it off market buyers will see it and use it against you.
Put it another way, it’s easy to put a property on the market, you can be online the day after taking photos. It’s what happens before that moment where you have most control. Have the end point in sight right from the start.
Good preparation and process can make a 3-5%, even a 10% difference to price. That’s the difference you get finding a bigger pool of buyers, presenting it in the best way and making it available to them.